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Archive for February, 2014


What Social Advertising and Affiliate Marketing Have in Common

If you’ve done any affiliate marketing at all, you’ll be quite familiar with the phenomenon of the Super Affiliate.  When you have a force of 100 affiliates, a Super Affiliate is the who’s responsible for 79% of your sales. 10 Super Affiliates are capable of achieving more results than 1,000 lukewarm affiliates who don’t want […]

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Social Media Advertising goes Mainstream

One way you can tell if social media advertising is really something you should be considering for your business.  The amount of top-drawer ad agencies that have sprung up or changed focus, shifting their attention from traditional advertising to zero in on social media. Even social media platforms themselves hire these agencies, to create ads […]

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Sales Pitches Out: Social Advertising In

Are you considering just putting one of your existing banner ads on a social site such as Facebook? Don’t. At least… not yet… It’s important to remember you are dealing with two different mediums. What works on one – even if it’s your strongest ad – may not work on the other. There are a […]

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